I’m tired of this shit.

I often run into clients who spend way too much energy overanalyzing every little part of their dating profile photos and bios.

I can’t really blame them though.

There are so many bullshit ideas being peddled by all sorts of “dating” and “self-help” companies.

A lot of times these people are just trying to create insecurity and fear in you to make your money.

Or trying to “establish authority” by talking about confusing and esoteric-sounding concepts about how to attract women.

At least when it comes to succeeding on dating apps, I can tell you with 100% certainty that this is not rocket science.

It’s really not that complicated to take a great photo that will get you tons of matches on dating apps.

If you want your photos to perform well, all you need to do is meet the 3 following criteria.

First and the most important part is, You have to look good physically.

Specifically, this means good personal glooming, great fashion style, and being in good shape.

A lot of “dating coaches” will tell you looks don’t matter and that you can attract women with great “social skills” and “seduction skills”. This is a load of bullshit. They only say that to sell their stuff to as many dudes as possible.

Maximize your looks as much as you can. This is extremely important for online dating and irl dating.

Get a haircut every 2 weeks, and take care of your facial hair and skin. Look these up on YouTube. Girls really care about these things in a guy even though we tend to neglect them.

Update your wardrobe with trendy and fashionable outfits every now and then. If you don’t know how to style yourself there are tons of men’s fashion channels on YouTube you can learn from.

Go to the gym and get muscles. I’m not the best at this but trust me getting lean and muscular will skyrocket your online dating life.

If you aren’t handsome and tall just focus on having a great fashion style and body. You can buy shoes that make you a few inches taller too.

Secondly, the vibe in your photos has to be on point.

This means looking super relaxed, taking up space with your body (without exaggerating too much) and your facial expression has to look natural.

When people look at your photos, they need to feel like you are a confident and self-assured dude.

You don’t want to look timid and awkward in your photos. That will guarantee you tons of left swipes for the rest of your days.

On top of that, the more candid (in the moment/spontaneous) your photos look, the better they will perform on dating apps.

Candid photos are usually taken when the subject is unaware of the camera and these photos look very authentic and natural.

I have reverse-engineered candid photography and It’s possible to create candid-looking shots even on a planned photoshoot.

Maybe I’ll show you how to do that in a future article.

Lastly, but not as important as the other two, your photos have to portray an attractive image/identity of you.

There are a lot of archetypes/tropes in our mainstream culture, and a lot of them are attractive to women.

You have to find an attractive archetype that describes you the most and portrays yourself as that archetype.

Are you a successful entrepreneur?

Are you a creative artist?

Are you a sexy fireman?

Are you a sensitive and brooding musician?

Are you a pro athlete?

You get the idea.

Don’t try to be everything. Find an archetype that fits you the best and communicate that to women with your images.

As long as you focus on these 3 things and optimize them, you will do amazing with dating apps.

Don’t waste your time and energy circle jerking about shit that doesn’t matter.

Maximize your physical looks, have good vibes, and portray an attractive identity in your photos!

That’s it!